Description
There is a focus on the requirements of the fine art students and the small advertisers in this book. Most of the people are unaware about the science of advertisement and therefore cannot gain full return through advertisement. In fact a product can be successfully advertised through the smallest advertisement with proper knowledge of it. Those who wish to work in the field of advertisement but have not takes formal education will be benefited by reading this book and others would be enlightened.
Dr. Homi Bhaba 